Before we get into this podcast, just a quick reminder that applications for the next PhotoProfit 8 Week Course, How to Make Your First $5k in Photography, are now being accepted. CLICK TO APPLY NOW!
In this podcast I interview Sarah Petty from Springfield IL, and we talk about how to make your photography marketing work for you.
Sarah is a super-smart marketer and has been running her photography studio for 18 years now. She has written a very good book on marketing and branding for photographers and she teaches photographers how to attract clients, and how to get paid what you are worth.
Sarah talks about the biggest marketing mistake you can make in your business, how to avoid it. What makes you different from the other photographers, how to blow away the competition, how to build your database of people you have relationships with. Plus, Sarah shares a very good tip on how to get past customers back into your studio for another shoot.
I just love the strategy she mentions where you partner up with other businesses in your area and then do an educational workshop for your target customers. That is very smart.
Make sure you grab Sarah's "21 Ways to Find the right clients" eBook, I'm sure it will help you in your business.
Just remember all the show notes and links are at photoprofit.net/42.
PhotoProfit podcast is all about the business ofphotography. Make more money in your photography business!Brent Mail interviews successful photography business owners anddigs deep to find out what's working in their business so that youcan apply it to your photography business to make more profit, livea more fulfilled life and not burn out.